Honey Birdette

Internet first brand offering innerwear & nightwear brand for women

placeSydney, New South Wales, Australia calendar_todayFounded 2006 groups146 employees language honeybirdette.com

Registered entities

Web presence

Audience by country — top 5 markets by share of visits.

CountryShare
United States35.8%
Australia33.4%
United Kingdom9.7%
Belgium3.4%
Germany3.2%

Investor mix

1 investor on record; lead investors include BBRC Worldwide; 1 has since exited.

Investor typeCountShare
Private equity1100%

Share of voice

Share of voice in Australia: 62.8% of web traffic across its competitive set; worldwide: 23.1%.

Coming soon