Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United States | 35.3% |
| United Kingdom | 10.2% |
| Australia | 9.8% |
| Norway | 9.8% |
| China | 6.6% |
Investor mix
8 investors on record; lead investors include Matrix.
| Investor type | Count | Share |
|---|---|---|
| Venture capital | 5 | 63% |
| Angel & family office | 1 | 13% |
| Other / undisclosed | 2 | 25% |
Share of voice
Share of voice in China: 100% of web traffic across its competitive set; worldwide: 3%.