Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Canada | 89% |
| India | 3.8% |
| United States | 2.4% |
| Bangladesh | 1% |
| Switzerland | 0.8% |
Investor mix
3 investors on record.
| Investor type | Count | Share |
|---|---|---|
| Private equity | 1 | 33% |
| Other / undisclosed | 2 | 67% |
Share of voice
Share of voice in Canada: 13.2% of web traffic across its competitive set; worldwide: 13.8%.