Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Canada | 84.6% |
| United States | 10.6% |
| Singapore | 1.2% |
| China | 1% |
| Japan | 0.9% |
Share of voice
Share of voice in Canada: 4.9% of web traffic across its competitive set; worldwide: 3.7%.