Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Mexico | 95.5% |
| United States | 3.8% |
| Ecuador | 0.2% |
| Germany | 0.1% |
| Canada | 0.1% |
Share of voice
Share of voice in Mexico: 13.2% of web traffic across its competitive set; worldwide: 9.8%.