Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| South Africa | 81.8% |
| United Kingdom | 6.2% |
| United States | 2.5% |
| Zimbabwe | 2.1% |
| India | 2% |
Share of voice
Share of voice in South Africa: 8.5% of web traffic across its competitive set; worldwide: 4.5%.