Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United Kingdom | 98.3% |
| Italy | 0.8% |
| United States | 0.6% |
| Poland | 0.2% |
| Belgium | 0.1% |
Share of voice
Share of voice in United Kingdom: 94.3% of web traffic across its competitive set; worldwide: 77.6%.