Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Pakistan | 54.9% |
| United Kingdom | 12.1% |
| United States | 11% |
| United Arab Emirates | 9.2% |
| Australia | 2.5% |
Investor mix
1 investor on record; lead investors include IFC.
| Investor type | Count | Share |
|---|---|---|
| Other / undisclosed | 1 | 100% |
Share of voice
Share of voice worldwide: 54.6% of web traffic across its competitive set.