Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United States | 99.1% |
| New Zealand | 0.2% |
| Malaysia | 0.1% |
| Czechia | 0.1% |
| Canada | 0.1% |
Social engagement
Social engagement: 1.7K social following, 8 posts in the last 12 months — top quartile of its industry.
Share of voice
Share of voice in United States: 43.1% of web traffic across its competitive set; worldwide: 41.3%.
Hiring activity
Hires occasionally
2 roles tracked across 2 of the last 12 months
9 Dec 2025 · KMBC 9 is hiring: Field Reporter: Enterprise News & Live Coverage in Kansas City · Kansas City
7 Nov 2025 · Newscast Producer · Kansas City
Based on job postings tracked across public sources.
Recent activity
28 Apr 2026
Leadership hire
Creative Services Director
24 Apr 2026
Recognition
24 Apr 2026
Recognition