Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Sweden | 49.2% |
| Norway | 17% |
| Czechia | 9.2% |
| Finland | 7% |
| United Kingdom | 5.5% |
Investor mix
1 investor on record.
| Investor type | Count | Share |
|---|---|---|
| Private equity | 1 | 100% |
Share of voice
Share of voice in Sweden: 48.2% of web traffic across its competitive set; worldwide: 2.2%.