Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Germany | 75.2% |
| France | 9.8% |
| Austria | 4% |
| Netherlands | 3% |
| Switzerland | 2.6% |
Share of voice
Share of voice in Germany: 42.1% of web traffic across its competitive set; worldwide: 20.3%.