Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| South Africa | 73% |
| United States | 6.4% |
| New Zealand | 4.2% |
| United Kingdom | 3.1% |
| Pakistan | 2% |
Share of voice
Share of voice in South Africa: 8.2% of web traffic across its competitive set; worldwide: 7.6%.