Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Australia | 85.9% |
| New Zealand | 4.5% |
| United Kingdom | 2.7% |
| United States | 2.3% |
| Japan | 1.2% |
Social engagement
Social engagement: 55.9K social following, 10 posts in the last 12 months — around the industry typical range.
Share of voice
Share of voice in Australia: 27.7% of web traffic across its competitive set; worldwide: 15.9%.
Recent activity
29 Jun 2026
Expansion
Melbourne Airport, Melbourne Airport
26 Jun 2026
Event
Open House Melbourne Tours
11 Jun 2026
Event
IATA Slot Conference