Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United Kingdom | 88.6% |
| United States | 2.9% |
| Ireland | 2.5% |
| Hong Kong | 1.6% |
| Greece | 0.8% |
Share of voice
Share of voice in United Kingdom: 19.6% of web traffic across its competitive set; worldwide: 19.4%.