Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United Kingdom | 67.5% |
| India | 6.8% |
| United States | 6.1% |
| Ukraine | 5% |
| Ireland | 4.6% |
Investor mix
3 investors on record.
| Investor type | Count | Share |
|---|---|---|
| Venture capital | 1 | 33% |
| Private equity | 1 | 33% |
| Other / undisclosed | 1 | 33% |
Share of voice
Share of voice in United Kingdom: 95.6% of web traffic across its competitive set; worldwide: 9.1%.