Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Denmark | 90.8% |
| India | 2.6% |
| Netherlands | 2.4% |
| Philippines | 1.3% |
| Germany | 1.2% |
Share of voice
Share of voice in Denmark: 4.5% of web traffic across its competitive set; worldwide: 3.1%.