Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Netherlands | 92.7% |
| Germany | 4.9% |
| Russian Federation | 1.3% |
| Portugal | 0.4% |
| United States | 0.2% |
Share of voice
Share of voice in Netherlands: 46.5% of web traffic across its competitive set; worldwide: 27.1%.