Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United Kingdom | 88.7% |
| Germany | 2.3% |
| Spain | 1.4% |
| Ireland | 1.3% |
| Thailand | 1.2% |
Investor mix
6 investors on record.
| Investor type | Count | Share |
|---|---|---|
| Venture capital | 1 | 17% |
| Private equity | 3 | 50% |
| Accelerator & incubator | 1 | 17% |
| Bank & private debt | 1 | 17% |
Share of voice
Share of voice in United Kingdom: 35.6% of web traffic across its competitive set; worldwide: 27.3%.