Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| New Zealand | 97.6% |
| Australia | 1.8% |
| United States | 0.3% |
| Portugal | 0.1% |
| Ireland | 0.1% |
Share of voice
Share of voice in New Zealand: 100% of web traffic across its competitive set; worldwide: 84.7%.