Registered entities
Primer API Limited
Reg. No. 12355212United Kingdom
Reputation
Customer rating 1.5 / 5 across 25 reviews.
Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Netherlands | 27.6% |
| France | 16.2% |
| United States | 12% |
| Denmark | 7.1% |
| Finland | 6.5% |
Social engagement
Social engagement: 43.7K social following, 10 posts in the last 12 months — below the industry typical range.
Investor mix
17 investors on record; lead investors include Balderton Capital, Seedcamp, Speedinvest, Accel.
| Investor type | Count | Share |
|---|---|---|
| Venture capital | 9 | 53% |
| Other / undisclosed | 8 | 47% |
Share of voice
Share of voice worldwide: 9% of web traffic across its competitive set.
Recent activity
29 Jun 2026
Product launch
Primer for Partners integration on Primer
22 Jun 2026
Event
MRC | Merchant Risk Council Melbourne
18 Jun 2026
Event
Money20/20
