Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Germany | 93.8% |
| Austria | 4.3% |
| Switzerland | 0.5% |
| Malaysia | 0.2% |
| Spain | 0.2% |
Share of voice
Share of voice in Germany: 22.9% of web traffic across its competitive set; worldwide: 9.1%.