Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Denmark | 96.9% |
| United States | 0.8% |
| Poland | 0.4% |
| Germany | 0.3% |
| Sweden | 0.2% |
Share of voice
Share of voice in Denmark: 93.6% of web traffic across its competitive set; worldwide: 71.9%.