Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Canada | 97.6% |
| United States | 1.4% |
| France | 0.3% |
| Germany | 0.2% |
| Italy | 0.1% |
Share of voice
Share of voice in Canada: 7.4% of web traffic across its competitive set; worldwide: 6.2%.