Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Italy | 97.8% |
| France | 1% |
| Germany | 0.8% |
| Spain | 0.2% |
| United Kingdom | 0.1% |
Share of voice
Share of voice in Italy: 30.1% of web traffic across its competitive set; worldwide: 16.1%.