Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Australia | 86.4% |
| United States | 8.6% |
| New Zealand | 2.4% |
| Mexico | 0.9% |
| China | 0.4% |
Share of voice
Share of voice in Australia: 15.1% of web traffic across its competitive set; worldwide: 14.8%.