Web presence
Top audience: United Kingdom 41.5%, United States 11.9%, Italy 9.5%, Mexico 4.8%, Germany 4.1%.
Innovation
1 patent family — focus: Human necessities; filing pace dormant.
Social engagement
Social engagement: 29.7K social following, 1 post in the last 12 months — below the industry typical range.
Share of voice
Share of voice worldwide: 30.5% of web traffic across its competitive set.