Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Germany | 95.8% |
| Poland | 1.6% |
| Russian Federation | 1.3% |
| Ukraine | 0.5% |
| Slovakia | 0.4% |
Share of voice
Share of voice in Germany: 39.1% of web traffic across its competitive set; worldwide: 37.6%.