Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Germany | 85.7% |
| Austria | 9.3% |
| Switzerland | 4.2% |
| Belgium | 0.3% |
| Spain | 0.2% |
Share of voice
Share of voice in Germany: 4.4% of web traffic across its competitive set; worldwide: 4.6%.