Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United States | 52.5% |
| Canada | 44.9% |
| Germany | 0.8% |
| United Kingdom | 0.3% |
| Iraq | 0.2% |
Social engagement
Social engagement: 7.2K social following, 7 posts in the last 12 months — below the industry typical range.
Share of voice
Share of voice in Canada: 60.7% of web traffic across its competitive set; worldwide: 14%.
Hiring activity
Hires periodically
4 roles tracked across 3 of the last 12 months
24 Dec 2025 · Store Manager Silk & Snow (Caledonia Showroom) · Toronto
2 Nov 2025 · Office Manager · Toronto
30 Oct 2025 · Retail Operations Coordinator · Ontario
12 Oct 2025 · Accountant · Toronto
28 Aug 2025 · E-Commerce Manager · Toronto
Based on job postings tracked across public sources.
Recent activity
1 Dec 2025
Expansion
Vancouver's South Granville neighbourhood and Toronto's Summerhill area
20 Oct 2025
Expansion
office