Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Denmark | 74.8% |
| Netherlands | 6.9% |
| Sweden | 6.6% |
| Germany | 5.1% |
| Romania | 1.9% |
Share of voice
Share of voice in Denmark: 19.3% of web traffic across its competitive set; worldwide: 5.3%.
