Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Canada | 95.7% |
| United States | 2.2% |
| United Kingdom | 0.4% |
| Germany | 0.3% |
| India | 0.2% |
Share of voice
Share of voice in Canada: 6.6% of web traffic across its competitive set; worldwide: 1.3%.