Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Estonia | 85.1% |
| Sweden | 5.8% |
| Finland | 2.8% |
| United States | 1.4% |
| Russian Federation | 0.7% |
Share of voice
Share of voice worldwide: 30.7% of web traffic across its competitive set.