The Logic

Digital platform providing economy-related news

placeToronto, Ontario, Canada calendar_todayFounded 2018 groups27 employees language thelogic.co

Registered entities

Web presence

Audience by country — top 5 markets by share of visits.

CountryShare
Canada67.5%
United States18.4%
Australia4.4%
India2.2%
United Kingdom1.2%

Innovation

3 patent families (2 granted) — focus: Chemistry & metallurgy, Human necessities; filing pace slowing. Cited 31 times.

YearFilings
20122
20151
20201
20221
20231
20251

Social engagement

Social engagement: 9.6K social following, 9 posts in the last 12 months — below the industry typical range.

Investor mix

6 investors on record; lead investors include Financial Times.

Investor typeCountShare
Venture capital117%
Private equity233%
Accelerator & incubator117%
Other / undisclosed233%

Share of voice

Share of voice in Canada: 77.6% of web traffic across its competitive set; worldwide: 9%.

Hiring activity

No recent openings observed

No roles tracked in the last 12 months

13 Feb 2025 · Senior Director, Events and Special Projects · Toronto

12 Jul 2024 · Reporter, Artificial Intelligence · null

12 Jul 2024 · Reporter, General Assignment (x2) · null

4 Jul 2024 · Editor · null

4 Jul 2024 · Producer (Events & Special Projects) · null

Based on job postings tracked across public sources.

Recent activity

2 Jul 2026
Expansion
Edmonton, Nerf-battle
Coming soon