Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United States | 90.3% |
| Canada | 1.8% |
| United Kingdom | 1.3% |
| Germany | 0.9% |
| India | 0.6% |
Social engagement
Social engagement: 21.9K social following, 9 posts in the last 12 months — below the industry typical range.
Investor mix
1 investor on record.
| Investor type | Count | Share |
|---|---|---|
| Other / undisclosed | 1 | 100% |
Share of voice
Share of voice in United States: 52.9% of web traffic across its competitive set; worldwide: 53.9%.
Recent activity
2 Jul 2026
Leadership hire
head curator
30 Jun 2026
Expansion
Cambridge City