Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United States | 80% |
| Canada | 14.4% |
| United Kingdom | 0.8% |
| Denmark | 0.8% |
| Germany | 0.8% |
Share of voice
Share of voice in United States: 2% of web traffic across its competitive set; worldwide: 2.3%.