Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United States | 41.3% |
| New Zealand | 23.2% |
| Ireland | 23% |
| Canada | 6.6% |
| United Kingdom | 4% |
Share of voice
Share of voice in United States: 3.7% of web traffic across its competitive set; worldwide: 3.5%.