Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Mexico | 95.7% |
| Colombia | 2% |
| United States | 1.6% |
| Guatemala | 0.1% |
| Spain | 0.1% |
Investor mix
1 investor on record.
| Investor type | Count | Share |
|---|---|---|
| Private equity | 1 | 100% |
Share of voice
Share of voice in Mexico: 5% of web traffic across its competitive set; worldwide: 4.4%.