Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Canada | 91.8% |
| United States | 3.7% |
| India | 2.1% |
| United Kingdom | 0.7% |
| Germany | 0.6% |
Share of voice
Share of voice in Canada: 75.4% of web traffic across its competitive set; worldwide: 19.3%.