Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Australia | 77.5% |
| United States | 7.3% |
| India | 2.3% |
| China | 1.4% |
| Japan | 1.3% |
Investor mix
5 investors on record.
| Investor type | Count | Share |
|---|---|---|
| Private equity | 1 | 20% |
| Other / undisclosed | 4 | 80% |
Share of voice
Share of voice in Australia: 23.3% of web traffic across its competitive set; worldwide: 24.1%.