Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Canada | 75.7% |
| United States | 8.2% |
| India | 2.7% |
| Brazil | 1.5% |
| United Kingdom | 1.3% |
Investor mix
5 investors on record; lead investors include Mastercard.
| Investor type | Count | Share |
|---|---|---|
| Other / undisclosed | 5 | 100% |
Share of voice
Share of voice in Canada: 26.5% of web traffic across its competitive set; worldwide: 24.1%.
Hiring activity
Hires periodically
13 roles tracked across 5 of the last 12 months
13 May 2026 · Biomedical Engineering Graduate Researcher · Waterloo
22 Jan 2026 · Business Manager
3 Dec 2025 · Assistant Professor, Teaching-Stream · Waterloo
3 Dec 2025 · Assistant Professor, Tenure-track - Computer Hardware · Waterloo
17 Nov 2025 · Supervisor, Cleaning Services
Based on job postings tracked across public sources.