Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United Kingdom | 88.2% |
| United States | 2.1% |
| Germany | 2% |
| Bangladesh | 1.3% |
| Finland | 1.3% |
Share of voice
Share of voice in United Kingdom: 47.2% of web traffic across its competitive set; worldwide: 15.3%.