Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Netherlands | 95% |
| Japan | 2.7% |
| Belgium | 0.8% |
| United States | 0.4% |
| Spain | 0.2% |
Share of voice
Share of voice in Netherlands: 40.4% of web traffic across its competitive set; worldwide: 36.4%.