Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Italy | 44.1% |
| Spain | 11% |
| France | 5.3% |
| United Kingdom | 4.4% |
| Germany | 4.1% |
Share of voice
Share of voice in Italy: 40.4% of web traffic across its competitive set; worldwide: 29%.