Xinan Selected

Retailer of dairy products

placeChina calendar_todayFounded 2022 language 36kr.com

Web presence

Audience by country — top 5 markets by share of visits.

CountryShare
China51.3%
United States10.9%
Japan7.7%
India5%
Hong Kong4.2%

Social engagement

Social engagement: 193.4K social following, 10 posts in the last 12 months — below the industry typical range.

Share of voice

Share of voice in China: 100% of web traffic across its competitive set; worldwide: 97.2%.

Recent activity

14 Apr 2026
Milestone
revenue
5 Feb 2026
Milestone
regulatory
15 Jan 2026
Milestone
revenue
Coming soon