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Radar · Fashion Tech in Sweden

Best Fashion Tech Companies in Sweden

The 214 best Fashion Tech companies in Sweden in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: NA-KD.

214companies tracked
$326Mdisclosed funding
0unicorns
47have raised

Sweden's Fashion Tech field is more concentrated than it looks. This directory ranks 214 companies by disclosed equity funding and recent momentum, with total capital across the cohort sitting at $326M — a figure that tells you where conviction has actually landed in Sweden's fashion-tech ecosystem.

Na-kd dominates the funding picture at $153M, followed by Material Exchange at $35M and TrusTrace at $30M. Those three alone account for more than two-thirds of the disclosed total. So when you're scanning this list, the spread matters: most companies here are early-stage, but the outliers are genuinely substantial businesses. The global fashion tech market was valued at roughly $24.7B in 2021, and Sweden's cohort, anchored by supply-chain transparency players and digital-native brands, is chasing a slice of that with real structural tailwinds. Mobile appetite is rising too, with median install growth running at roughly 17% year-over-year across fashion and retail apparel apps, a demand signal I find hard to dismiss. Almi Invest and Industrifonden are the most active backers here, which reflects a market still leaning on institutional and public-venture support as fashion tech innovation accelerates globally.

FLIAR INTELLIGENCE · FASHION TECH × SWEDEN

Our analysis of 219 Fashion Tech companies

$16.5b in tracked funding; 94% of the stack-profiled cohort runs cloud-native; funding activity peaked in 2022.

219companies analysed
94%cloud-native stacks
2022funding peak (by rounds)
15unicorns
2016median founding year
197kcombined LinkedIn audience
47%of audience held by top 3
9companies hiring publicly (12 mo)

Ranked: Best Fashion Tech companies in Sweden

#CompanyDisclosed fundingLast roundEmployeesFoundedFounderTech stackRecent signals
1NA-KD
Online retailer offering multi-category fashion products
$153M29 mo ago3872015Jarno Vanhatapio
Founder
Apple iCloud MailGoogle WorkspaceAzure+202 launchs · 1 partnership
2Material Exchange
Online B2B database provider for raw materials
$35M50 mo ago752017Darren Glenister
CEO
WordPressMySQLPHP+361 partnership
3TrusTrace
Provider of a platform for supply chain traceability and compliance
$30M29 mo ago1222016Hrishikesh Rajan
Co-Founder
HubSpot CMS HubAmazon Web ServicesHockeyStack+181 partnership
4Passenger
Internet-first brand offering multi-category fashion products
$19M36 mo ago—2012Richard Sutcliffe
Founder
Cart FunctionalityShopifyNoibu+402 job openings
5Campadre
Online retailer of multi-category products
$17M137 mo ago452008Stefan Von Stein
CEO
PHPTailwind CSSAlpine.js+9—
6Renewcell
Provider of material made by recycling cotton from discarded textiles
$11M83 mo ago1392012Gunnar Henriksson
Co-Founder
WordPressMySQLPHP+131 job opening · 3 partnerships
7Footway
Skor online på FOOTWAY.com - 30 000 skor från 650 märken | Footway
$9M146 mo ago752011Sara Wimmercranz
Co-Founder
Cart FunctionalityShopifyVisa+241 partnership
8John Henric
Internet first brand offering multi-category fashion products for men
$7M50 mo ago542008John Ekstrom
Founder & CEO
StoryblokSentryZendesk+231 job opening · 1 expansion
9Caliroots
Online retailer offering multi-category fashion products
$7M82 mo ago842003—Cart FunctionalityShopifySearchanise+36—
10CDLP
Internet-first brand offering innerwear for men
$5M76 mo ago642016Christian Larson
Co-Founder & Director
Cart FunctionalityShopifyVimeo+40—
11Fibbl
Provider of AR-based virtual trial solutions for e-commerce businesses
$4M15 mo ago202021Johan Bertilsson
Co-Founder
WordPressMySQLPHP+32—
12APPRL
Provider of influencer & performance marketing solutions
$4M84 mo ago282010Martin Landen
Co-Founder & CEO
——
13Lace
Internet first brand offering panty for women
$3M56 mo ago72018Felicia Lönnqvist
Co-Founder
Cart FunctionalityShopifyBootstrap+36—
14Hack your closet
Online platform offering pre-owned personalized fashion apparel
$3M64 mo ago212019———
15KidsBrandStore
Online retailer offering apparel for kids
$2M125 mo ago482011Peter Markstedt
Co-Founder
Node.jsNextAuth.jsRadix UI+34—
16Footway
online retailer offering footwear for men and women
$2M26 mo ago772010Sara Wimmercranz
Co-Founder
——
17A Retro Tale
Online retailer offering multi-category fashion products
$2M35 mo ago82017Kent Eskilsson
Co-Founder
StoryblokCentraCart Functionality+361 internship · 1 launch
18Elevenate
Internet first brand offering apparel for men and women
$2M93 mo ago182010—StoryblokSentryNode.js+231 job opening
19CHIMI
Internet-first brand offering multi-category fashion products
$2M39 mo ago382016—StoryblokNode.jsReact+19—
20Stellar Equipment
Online fashion brand offering performance-fabric based sportswear apparel for men and women
$2M116 mo ago152015John Crawford-Currie
Co-Founder & CCO
StoryblokCentraCart Functionality+33—
21Virtusize
eCommerce fitting application
$2M118 mo ago20
20 → 27 (+35%)
2011—WebflowGSAPAmazon Web Services+14—
22Looklet
Provider of personalized photography solutions for eCommerce retailers
$2M182 mo ago802009Adam Berg
Co-Founder & VP
WordPressZohoMySQL+222 launchs · 1 partnership
23Aeryne
Online private label of fashion apparel for women
$1M107 mo ago62014Siri Vikman
Founder & CEO
Cart FunctionalityShopifyVisa+24—
24Garden Girl
Brand of fashion clothing and accessories inspired by gardening
$703K116 mo ago52007Petra Maison
Co-Founder & CEO
——
25Reve
Fashion product discovery platform
$599K120 mo ago92013Pierre Darti
Ceo associé
——
26Elly Pistol
Internet-first brand offering apparels
$408K105 mo ago32014———
27TPH Marketplace
Online marketplace for pre-owned vintage fashion products
$279K98 mo ago22016Lisa Gautier
Co-Founder
——

Top 12 Fashion Tech companies in Sweden

#1
Seed · Stockholm, Stockholm County · founded 2021 · 20 employees
$4.3Mraised
▾

Provider of AR-based virtual trial solutions for e-commerce businesses. Its features include 3D viewer, augmented reality, and visual marketing.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 5k LinkedIn followers — 2.4% of this cohort's audience
Funding rounds
  • Feb 2025Seed$3.1M
  • Sep 2023Seed$4.3M
Founders & team
Johan BertilssonCo-FounderHenrik ArlestigCo-Founder & CEO
Investors
Industrifonden
Tech stack
Amazon SesAmazon Web ServicesCloudflareCloudflare Bot ManagementCookiebotCore-Js
#2
Series C · Gothenburg, Vastra Gotaland County · founded 2015 · 387 employees
$153.3Mraised
▾

NA-KD is an online retailer offering multi-category fashion products. The product offerings include apparel, lingerie, footwear and fashion accessories such as jewelry, bags, sunglasses, headgear & watches. It stocks products of brands such as calvin klein, fila, levi's, mango and more. The products are mainly for women and are shipped worldwide.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 35k LinkedIn followers — 17.8% of this cohort's audience
Activity: 2 product launches · 1 partnerships (incl. ASOS.com) announced in 12 mo
Funding rounds
  • Jan 2024Series C$16.6M
  • Apr 2021Series C$47.9M
  • Jul 2019Series B$22.6M
  • Jan 2018Series B$45M
Founders & team
Jarno VanhatapioFounder
Investors
MADE.COM, Northzone, eEquity, FJ Labs, Partech Partners, Quadrille Capital
Tech stack
Amazon Web ServicesAnimate.CssApple Icloud MailAwinAzureCloudflare
#3
Series B · Stockholm, Stockholm County · founded 2016 · 122 employees
$30Mraised
▾

Provider of a platform for supply chain traceability and compliance. The platform offers tools for supply chain mapping, risk assessment, regulatory compliance, and end-to-end supply chain visibility. It helps businesses manage supplier data, track materials, and automate reporting. The platform supports various compliance requirements and sustainability goals.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 14k LinkedIn followers — 7.1% of this cohort's audience
Activity: 1 partnerships (incl. TrisTrace) announced in 12 mo
Funding rounds
  • Jan 2024Series B$24M
  • Oct 2021Series A$6M
  • 2019Seed—
  • 2018Grant (prize money)—
Founders & team
Hrishikesh RajanCo-FounderShameek GhoshCo-Founder & CEOMadhava VenkateshCo-Founder
Investors
Backing Minds, Zalando, Vinnova, Fashion For Good, Industrifonden, Fairpoint Capital
Tech stack
Amazon CloudfrontAmazon S3Amazon Web ServicesAngularAnimate.CssCloudflare
#4
Series B · Stockholm, Stockholm County · founded 2012
$18.6Mraised
▾

Internet-first brand offering multi-category fashion products. The product catalog includes fashion apparel like trousers, jackets, hoodies, sweatshirts, activewear, shirts, and more, footwear headwear, and fashion accessories like bags, belts, socks, gloves, and more.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 15k LinkedIn followers — 7.8% of this cohort's audience
Hiring: 2 hiring posts in 12 mo (public) · momentum +2 · hiring: E-Commerce Manager, Provider Quality & Compliance Coordinator
Funding rounds
  • May 2023Series B$18.6M
Founders & team
Richard SutcliffeFounder
Investors
Growth Partner
Tech stack
Amazon S3Amazon Web ServicesAmerican ExpressAngularApple Icloud MailApple Pay
#5
Public · Stockholm, Stockholm County · founded 2010 · 77 employees
$2.4Mraised
▾

Footway powers specialized online stores that enable customers and manufacturers to meet. We want to make trends and collective knowledge visible to make the production of quality products even better. We believe the customers' values in quality, price and environment will be crucial for future products. Our philosophy is based on a desire to constantly learn new things and to share that learning.

Founders & team
Sara WimmercranzCo-FounderDaniel MuhlbachCEO
Investors
Northzone, eEquity, Industrifonden
#6
Series A · Stockholm, Stockholm County · founded 2017 · 75 employees
$35.1Mraised
▾

Online B2B database provider for raw materials. It provides a platform for apparel, footwear & accessory brands to connect with suppliers and get the raw materials. The platform offers features like searching the fabric samples using filters, 3D projections, automated data input, and more.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 8k LinkedIn followers — 3.9% of this cohort's audience
Activity: 1 partnerships (incl. industry partners) announced in 12 mo
Funding rounds
  • Apr 2022Series A$27.2M
  • Nov 2020Series A$6M
  • Nov 2019Seed$2M
Founders & team
Darren GlenisterCEO
Investors
Inventure, Molten Ventures, Partech Partners, Norrsken VC, Lyra Ventures, Day One Capital
Tech stack
AstraAzureCloudflareCloudflare Bot ManagementCookiebotCore-Js
#7
Seed · Stockholm, Stockholm County · founded 2017 · 8 employees
$2.2Mraised
▾

Online retailer offering multi-category fashion products. Its product offering includes bags, watches, wallets, jewelry, footwear, and other accessories.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 1k LinkedIn followers
Activity: 1 product launches announced in 12 mo
Funding rounds
  • Jun 2023Seed$2.2M
Founders & team
Kent EskilssonCo-FounderNiclas JanssonCo-Founder
Investors
H&M Group Ventures
Tech stack
Apple Icloud MailAppnexusAzureBootstrapCloudflareCloudflare Browser Insights
#8
Series A · Lund, Skane County · founded 2008 · 54 employees
$7.4Mraised
▾

Internet first brand offering multi-category fashion products for men. The product offering includes shirts, t-shirts, jackets, blazers, bags, pants, shirt pins, scarves, keychains, ties, bows, cufflinks, belts, wallets, pocket squares, sunglasses, ties clips, etc. It also offers clothing care products like clothes combs, clothes brushes, washing bags, cloth cleaning tissues, cloth hangers, etc.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 3k LinkedIn followers
Hiring: 1 hiring post in 12 mo (public) · hiring: Junior Buyer
Activity: 1 awards · 2 expansions announced in 12 mo
Funding rounds
  • Apr 2022Series A$7.4M
Founders & team
John EkstromFounder & CEO
Investors
eEquity, VentureLab
Tech stack
Animate.CssApple Icloud MailCloudflareCloudflare Browser InsightsCookie ScriptCore-Js
#9
Seed · Stockholm, Stockholm County · founded 2016 · 38 employees
$1.9Mraised
▾

Internet-first brand offering multi-category fashion products. The product catalog includes short-sleeve tees, figure-hugging long-sleeves, dresses, tank tops, balaclavas, and eyewear. The platform claims its products are made of innovative performance fabrics.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 12k LinkedIn followers — 5.9% of this cohort's audience
Funding rounds
  • Mar 2023Angel$1.9M
Investors
Ben Eliass, Bianca Ingrosso, Daniel Redgert
Tech stack
CalendlyCloudflareCloudflare Bot ManagementCloudflare Browser InsightsCore-JsGoogle Analytics
#10
Public · Stockholm, Stockholm County · founded 2012 · 139 employees
$11Mraised
▾

Provider of material made by recycling cotton from discarded textiles. The material recovers cellulose from clothes and production scraps. It replaces virgin materials and helps close the loop on textile production. The material is a dissolving pulp that makes regenerated fibers. These fibers are spun into yarns, woven into fabrics, and sewn into textile products.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 41k LinkedIn followers — 21.0% of this cohort's audience
Hiring: 1 hiring post in 12 mo (public) · hiring: Digital & AI Director
Activity: 3 partnerships (incl. Circulose) announced in 12 mo
Funding rounds
  • Jul 2019Grant (prize money)$1.9M
  • Jun 2019Series A$5.4M
  • Sep 2016Series A$5.6M
Founders & team
Gunnar HenrikssonCo-FounderChristofer LindgrenCo-FounderMikael LindstromCo-Founder
Investors
Europa, Fouriertransform, Gripen, KappAhl, Almi Invest, H&M Group Ventures
Tech stack
WordpressMysqlPhpVimeoApache Http ServerWordpress Multisite
#11
Series B · Stockholm, Stockholm County · founded 2008 · 45 employees
$17Mraised
▾

Campadre is an online retailer of multi-category products. The products include fashion apparel & accessories, jewelry, electronics, home decor & kitchen products, sports equipment, skin care products, and more. The products are sold in discounted price campaigns, for limited time periods to registered members.

Funding rounds
  • Jan 2015Series B$14M
  • Apr 2012Series A$3M
Founders & team
Stefan Von SteinCEO
Investors
Contango Kapital, Incitia Ventures, HANNELLS HOLDING
Tech stack
Alpine.JsCloudflareCloudflare Browser InsightsFont AwesomeGoogle WorkspaceHsts
#12
Series A · Stockholm, Stockholm County · founded 2003 · 84 employees
$7Mraised
▾

Online retailer offering multi-category fashion products. Its product offering includes apparel, eyewear, bags, headwear, and other accessories.

Funding rounds
  • Aug 2019Series A$3M
  • Nov 2016Series A$1.6M
  • Oct 2015Series A$2.4M
  • Sep 2013Series A—
Investors
Verdane, eEquity
Tech stack
Amazon S3Amazon Web ServicesApple PayAvada Size ChartAwinBabel

Funding & investor landscape

$326Mtotal disclosed funding
34companies funded
53disclosed rounds
0rounds last 90 days
Most active investors
Almi Invest8 rounds
Sting8 rounds
eEquity6 rounds
Aggregate Media4 rounds
Industrifonden3 rounds
Northzone3 rounds
Uppsala Innovation Centre3 rounds
Verdane3 rounds
Vinnova3 rounds
Antler2 rounds

Notable founders

Johan Bertilsson
Co-Founder · Fibbl
Henrik Arlestig
Co-Founder & CEO · Fibbl
Jarno Vanhatapio
Founder · NA-KD
Hrishikesh Rajan
Co-Founder · TrusTrace
Shameek Ghosh
Co-Founder & CEO · TrusTrace
Richard Sutcliffe
Founder · Passenger
Sara Wimmercranz
Co-Founder · Footway
Daniel Muhlbach
CEO · Footway
Darren Glenister
CEO · Material Exchange
Kent Eskilsson
Co-Founder · A Retro Tale
Niclas Jansson
Co-Founder · A Retro Tale
John Ekstrom
Founder & CEO · John Henric
RESEARCH SIGNALS · Sweden

How research on Textiles & Wearable Materials is moving in Sweden

A read on the academic research around Textiles & Wearable Materials — which themes are gaining ground, the institutions and researchers driving them, and how the tone is shifting. Based on 31 Sweden-affiliated papers.

top research entities
  • University of Borås25
  • Chalmers University of Technology3
  • Stockholm University3
  • KTH Royal Institute of Technology3
  • RISE Research Institutes of Sweden2
leading researchers
Junchun Yu · Vincent Nierstrasz · Nils‐Krister Persson · Sina Seipel · Steffen Schellenberger · Martina Viková · Michal Vik · Fernando Seoane
▲ Breakthroughs7 · 23%
0%→0% share
4 median citations43% since 2021mostly methods-led
Tactile-sensor and human–computer interaction research is rising — each claiming 2 papers in Swedish wearable materials work.
rising sub-themes (early→recent)
  • Human–computer interaction2
  • Tactile sensor2
  • Electrical conductor1
  • Coating1
  • Nanorod1
Landmark Utilizing Smart Textiles-Enabled Sensorized Toy and Playful Interactions for Assessment of Psychomotor Development on Ch · 30 cites
◆ Advancements17 · 55%
0%→0% share
20 median citations12% since 2021mostly empirical
Architectural engineering, inkwell, and composite material research each show 3 papers, signalling parallel advancement across Swedish textile applications.
rising sub-themes (early→recent)
  • Architectural engineering3
  • Inkwell3
  • Composite material3
  • Polyester3
  • Polymer2
Landmark Actuating Textiles: Next Generation of Smart Textiles · 151 cites
▼ Concerns4 · 13%
0%→0% share
1 median citations50% since 2021mostly methods-led
Electromagnetism and visualization concerns are intensifying — each drawing 2 Swedish papers flagging emerging material-performance risks.
rising sub-themes (early→recent)
  • Visualization2
  • Electromagnetism2
  • Texture (cosmology)2
  • Textile design1
  • Architectural engineering1
Landmark Designing with Smart Textiles: A new Research Program · 6 cites
RESEARCH HOTSPOTS · Sweden

Where textiles tech is researched across Sweden

Location clusters by institution affiliation — each city's volume, stance tone, and a quick read on its hot topic, what's advancing, the opening opportunity, and the main concern.

Stockholm7 · +0.54
Opportunity · Wearable computer

Common questions

How many Fashion Tech companies are there in Sweden?
Radar tracks 214 indexable Fashion Tech companies headquartered in Sweden that meet our profile-completeness bar.
What is the total funding raised by Fashion Tech companies in Sweden?
The Fashion Tech companies in Sweden on this list have raised a combined $326M in disclosed equity funding across 34 funded companies.
Which is the highest-funded Fashion Tech company in Sweden?
NA-KD is the highest-funded Fashion Tech company in Sweden, with $153.3M in disclosed equity funding.
How many Fashion Tech companies in Sweden are funded?
34 of the 214 Fashion Tech companies in Sweden on this list have disclosed at least one equity funding round.
How many Fashion Tech unicorns are there in Sweden?
None of the Fashion Tech companies in Sweden on this list currently has a disclosed valuation of $1B or more.
Who are the top investors in Sweden Fashion Tech companies?
The most active investors in Sweden Fashion Tech companies on this list include Almi Invest, Sting, eEquity, Aggregate Media, Industrifonden.
Riya SenguptaFinancials

Riya reads income statements for fun. She covers the real money in a sector — revenue, growth, who actually earns — and never met a vague claim she didn't want a number for.

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