Best Loyalty Software Companies in San Francisco, United States
The 67 best Loyalty Software companies in San Francisco, United States in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Sendoso.
Ranked: Best Loyalty Software companies in San Francisco
| # | Company | Disclosed funding | Last round | Stage | Employees | Founder | Tech stack | Patents & IP focus | Recent signals |
|---|---|---|---|---|---|---|---|---|---|
| 1 | Sendoso Account based marketing platform for businesses | $157M | 57 mo ago | Series C | 379 379 → 405 (+7%) | Kris Rudeegraap Co-Founder & Co-CEO | WebflowSentryUptimeRobot+44 | — | 2 launchs |
| 2 | FiveStars SumUp: Empowering small businesses with accessible payment and customer engagement solutions | $146M | 68 mo ago | Acquired | 186 | — | WordPressUnbounceMySQL+32 | — | — |
| 3 | Firstup Cloud-based communication and employee experience management platform for enterprises | $127M | 89 mo ago | Series E | 148 148 → 247 (+67%) | Jim Larrison Co-Founder | WordPressSentryZendesk+46 | — | 2 awards |
| 4 | Extole B2C and P2P referral automation platform | $54M | 40 mo ago | Series D | 35 35 → 79 (+126%) | Matthew Roche CEO | WordPressMySQLPHP+31 | — | 3 launchs |
| 5 | SocialChorus Advocate Marketing Solution | $45M | 78 mo ago | Acquired | 249 | — | RubyRuby on RailsHogan.js+9 | — | — |
| 6 | Switchfly SaaS-based travel-commerce solutions | $34M | 89 mo ago | Series D | 72 72 → 122 (+69%) | — | HubSpot CMS HubAmazon Web Servicescore-js+18 | 13 patents Travel commerce platform enabling loyalty-point payments, semi‑opaque transactions, and cross‑selling. | — |
| 7 | Thanx Provider of loyalty management solution for offline stores | $23M | 68 mo ago | Series C | 31 | — | WordPressMySQLPHP+32 | — | 1 launch · 4 partnerships |
| 8 | UserGems Provider of customer advocacy solutions for businesses | $22M | 55 mo ago | Series A | 11 | — | WebflowSalesforceReact+24 | — | — |
| 9 | Trapit Empowers social selling and employee advocacy through content and engagement | $20M | 154 mo ago | Acquired | 27 | — | — | — | — |
| 10 | Addvocate Provider of the employee advocacy marketing software solution | $17M | 138 mo ago | Series B | 21 | — | — | — | — |
| 11 | Countable Provider of brand management solutions | $12M | 56 mo ago | Acquired | 17 | — | — | 13 patents Multiplex digital droplet PCR platforms for high‑dynamic‑range nucleic‑acid quantitation | — |
| 12 | Qbiquity Referral marketing automation platform | $12M | — | Early Stage | — | Andy Raskin Co-Founder | — | — | — |
| 13 | 500Friends Omnichannel Loyalty platform | $11M | 158 mo ago | Acquired | 30 | — | — | — | — |
| 14 | Pongo Marketing automation and loyalty solution | $5M | 40 mo ago | Series A | 50 | Ludwig Jamet Co-Founder & CEO | WebflowTypeScriptGraphQL+30 | — | — |
| 15 | Talkable Marketing using referral systems for businesses | $5M | 108 mo ago | Series A | 17 | — | WordPressMySQLPHP+30 | — | 1 launch · 1 partnership · 1 award |
| 16 | myGini Reward based payment and customer engagement solutions for businesses | $4M | 97 mo ago | Series A | 8 | Mehmet Sezgin Founder & CEO | — | — | — |
| 17 | WhoAt Online entertainment platform offering casino games, sports betting, and more | $2M | 172 mo ago | Seed | — | Lee Blaylock Founder & CEO | — | 2 patents Customer interaction platforms for e‑commerce and digital marketing | — |
| 18 | Topguest social loyalty and infrastructure solutions | $2M | 187 mo ago | Acqui-Hired | — | Ash Fontana Co-Founder / COO | — | — | — |
| 19 | AppSmyth Mobile loyalty solution for restaurants | $2M | 137 mo ago | Deadpooled | 17 | Ravi Grewal Founder & CEO | — | — | — |
| 20 | The Spot team Platform for deals and customer retention for Local businesses | $2M | 190 mo ago | Deadpooled | — | Kent Lindstrom Co-Founder | — | — | — |
| 21 | Coretava Platform for engaging customers through gamification | $2M | 48 mo ago | Seed | 23 | Aws Alnabulsi CEO | Radix UITailwind CSSshadcn/ui+14 | — | — |
| 22 | Fanzy Enterprise Social Loyalty and referral platform | $1M | 159 mo ago | Deadpooled | — | Jeff Marois Co-Founder and Co-CEO | — | — | — |
| 23 | Forge Membership-driven loyalty platform for food and beverage brands | $1M | 27 mo ago | Seed | — | Isaac Kan Co-Founder | — | 30 patents Real-time financial data caching, metric extraction, and settlement analytics platforms | — |
| 24 | ReferralCandy Cloud-based platform offering referral marketing solutions | $778K | 121 mo ago | Seed | 38 | — | WebflowVimeoAmazon Web Services+28 | — | — |
| 25 | Advice Wallet Mobile Loyalty Program | $395K | 154 mo ago | Deadpooled | — | Andriy Khavryuchenko Co-founder & CTO | — | — | — |
| 26 | Postmore Brand Ambassador program management app | $120K | 130 mo ago | Deadpooled | — | Connor Shepherd Co-Founder & COO | — | — | — |
| 27 | Tremendous Provider of rewards and financial benefits management platform for enterprises | $120K | 180 mo ago | Seed | 50 | Nicolas Baum Founder | DatoCMSReactGatsby+31 | — | 1 launch |
| 28 | Prosper Referral marketing solutions for consumer brands | $100K | 48 mo ago | Deadpooled | 7 | Dylan Brownstein Co-Founder & CEO | — | — | — |
Top 12 Loyalty Software companies in San Francisco
#1
Series D · San Francisco, California · founded 2009 · 35 employees$54.2Mraised▾
B2C and P2P referral automation platform. It helps brands power social referral programs, social promotions, social testimonials, and social analytics. Products include Refer-A-Friend and SocialBuilder which enable brands to leverage referral marketing services and viral Facebook sweepstakes apps to increase sales and brand awareness in a measurable way.
- Jan 2023Series D$5.7M
- Jan 2020Series C$4.5M
- Dec 2014Series C$14.1M
- Dec 2013Series C$5M
#2
Seed · San Francisco, California · founded 2023$1Mraised▾
Membership-driven loyalty platform for food and beverage brands. It leverages data analytics to create personalized experiences for members by analyzing customer preferences and behaviors. It allows brands to track customer behavior, enabling to adjust loyalty programs based on real-time insights.
- Mar 2024Seed$500K
- Seed$500K
#3
Series C · San Francisco, California · founded 2016 · 379 employees$157.2Mraised▾
Sendoso offers account based marketing platform to businesses. Allows businesses to source and send gifts to prospects through multiple channels. Integrates with third party systems like Salesforce to set up reminders and boost engagement metrics. Supports managing multiple teams and track engagement metrics and effectiveness. The revenue model is subscription based, starting from USD 300/month. Clients include Thomson Reuters, Four Seasons, and Signpost, among others.
- Sep 2021Series C$100M
- Mar 2020Series B$46.5M
- Jun 2019Series A—
- Feb 2019Series A$10.7M
#4
Acquired · San Francisco, California · founded 2011 · 186 employees$145.5Mraised▾
SumUp: Empowering small businesses with accessible payment and customer engagement solutions. It provides a suite of products and services designed to help businesses of all sizes manage payments, engage customers, and grow. The company offers POS systems, card readers, invoicing solutions, and financial tools like business checking and wealth management. SumUp Connect helps businesses build customer loyalty through automated marketing, rewards programs, and a customer directory. Additional features include smart customer acquisition, effortless connection via text-to-join, performance insights, and review boosts. The company aims to provide inclusive, transparent, and secure payment solutions with personal support. It offers a range of card readers and remote payment options, including invoices, gift cards, and payment links. The platform supports various business types, from food and beverage to retail and services. It offers resources, tips, and guides to help businesses grow. The website includes options for login, pricing information, and a business guide.
- Oct 2020Conventional Debt—
- Oct 2020Series D$52.5M
- Jan 2016Series C$50M
- Sep 2014Series B$26M
#5
Series A · San Francisco, California · founded 2017 · 50 employees$5.3Mraised▾
Marketing automation and loyalty solution. It provides a web-based dashboard that allows users to collect, analyze and process all customer's opinions on a single floor. It also helps merchants to send automated text messages via its SMS chatbot.
- Feb 2023Series A$5.3M
#6
Series E · San Francisco, California · founded 2008 · 148 employees$126.8Mraised▾
Cloud-based communication and employee experience management platform for enterprises. It offers machine learning interfaced software for team messaging, voice note sharing, automated campaign management, and workplace integration. It also provides message automation and analytics reports to align and train employees and monitor workforce productivity. It is a tool available on the subscription based pricing model.
- Dec 2018Grant (prize money)$34.8K
- Jul 2018Series E$10M
- Feb 2018Series E$36.5M
- Dec 2016Series D$25M
#7
Series A · San Francisco, California · founded 2014 · 11 employees$22.4Mraised▾
UserGems offers customer advocacy solutions for businesses. It enables brands to identify influencers among their current users for promoting their products and services. Based on the users email address, the platform identifies the social media profiles of the users and comes up with a set of users covering demographic profiles. Marketing teams can engage with users to advocate their brand across different social networks such as Instagram, Youtube, and Facebook.
- Oct 2021Series A$20M
- 2014Seed$120K
#8
Acquired · San Francisco, California · founded 2008 · 249 employees$44.7Mraised▾
SocialChorus enables employees and brand ambassadors to consume, share and create branded content generating new awareness, engagement and sales for brands. Offers an all-in-one web and mobile platform which allows employees and ambassadors to actively participate in the brand’s content marketing, social selling, social recruiting, and employee engagement initiatives. The solution trains advocates, manages content relevance, integrates with any internal system, runs on any device and tracks the business impact of every content and social engagement.
- Dec 2019Venture Debt$10M
- Jun 2019Series C$7.2M
- Feb 2018Series C$12.5M
- Dec 2016Series B$10M
#9
Acquired · San Francisco, California · founded 2014 · 17 employees$12Mraised▾
Countable provides an audience engagement and brand management platform. It allows brands to activate, engage and retain their audience through brand content and campaigns. It offers solutions to audience engagement, social media, and traditional campaigns.
- Oct 2021Series A$12M
- Mar 2017Seed$4.6M
#10
Series C · San Francisco, California · founded 2012 · 31 employees$23.1Mraised▾
Thanx is a provider of loyalty management solution for offline stores. It provides customer loyalty programs for both merchants and consumers. Merchants analyze purchasing activity using credit or debit card, thus does not need additional hardware or point-of-sale integration. It also offers data-based customer insights, AI-driven campaigns & feedback personalized engagement, revenue reporting, and more. The company offers mobile applications for both Android and IOS devices.
- Oct 2020Series C—
- Dec 2016Series B$17.1M
- Nov 2014Series A$4.7M
- Jun 2012Seed$1.3M
#11
Series D · San Francisco, California · founded 2003 · 72 employees$34.1Mraised▾
Switchfly is a software company that develops booking & loyalty management solutions for airlines. Offers an airline booking engine which enables travel operators to take bookings directly on their website. Additionally, the company also offers a loyalty & customer engagement platform and ancillary merchandising solution to manage & book ancillary services offered by airlines. Switchfly solutions can be deployed either as Software as a Service (SaaS), where Switchfly provides all technology and the final customer-facing application software or as Platform as a Service (PaaS), where Switchfly provides all the back-end technology and connects to clients’ customer-facing application via API. The company’s global client roster includes American Airlines, Emirates, JetBlue and LAN Airlines, IAG Avios, Lufthansa Miles More and United MileagePlus.
- Jan 2019PE—
- Oct 2018Series D—
- Apr 2017Conventional Debt—
- Oct 2012Series C$2.8M
#12
Seed · San Francisco, California · founded 2017 · 23 employees$1.6Mraised▾
Platform for engaging customers through gamification. It allows companies to incorporate gamification into products and services and reward customers. It also allows users to track campaign analysis and receive customized reports. It helps eCommerce businesses grow through customer loyalty programs, growth marketing, personalization of the customer experience, and more.
- Jun 2022Seed$1.6M
- Nov 2018Grant (prize money)$40K
- Sep 2018Seed—
Funding & investor landscape
Notable founders
Market landscape — 10 sub-themes by coverage
Share of Loyalty Software coverage by sub-theme.
Regulatory-risk over time rising
Funding & growth over time
funding rising · growth rising
Common questions
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