Best Loyalty Software Companies in Singapore
The 46 best Loyalty Software companies in Singapore in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Giift.
Ranked: Best Loyalty Software companies in Singapore
| # | Company | Disclosed funding | Last round | Stage | Founder | Founded | Tech stack | Recent signals |
|---|---|---|---|---|---|---|---|---|
| 1 | Giift Provider of rewards, incentives, and loyalty solutions for business relationships | $50M | 55 mo ago | Series C | Laurent Xatart Co-Founder and CEO | 2012 | WebflowPHPMicrosoft Clarity+18 | — |
| 2 | utu Cross-border loyalty and rewards platform | $35M | 37 mo ago | Series B | Jeremy Tan Co-Founder | 2016 | Cart FunctionalityWordPressMySQL+20 | 1 partnership |
| 3 | Perx Technologies Cloud based loyalty management software | $5M | 88 mo ago | Series B | Gong Anna Founder & CEO | 2011 | Cart FunctionalityWordPressMySQL+50 | — |
| 4 | Quboid Blockchain-based decentralized loyalty management platform | $2M | 53 mo ago | Seed | Prakhar Sharma Founder & CEO | 2021 | Node.jsFirebaseEmotion+13 | — |
| 5 | Shaka Loyalty management platform for businesses | $1M | 31 mo ago | Seed | Jonas Jelinek Co-Founder & CEO | 2013 | — | — |
| 6 | XPayBack Payment processing solution for consumers and businesses | $1M | 40 mo ago | Seed | A Cushbinshad Co-Founder | 2017 | Animate.cssBootstrapGSAP+10 | — |
| 7 | Smathium Blockchain based loyalty platform for enterprises | $210K | 86 mo ago | Funding Raised | Joseph Hyun CEO | 2018 | — | — |
| 8 | Gametize Gamified learning management software | $100K | 173 mo ago | Seed | Keith Ng Co-Founder | 2009 | — | — |
| 9 | Media Loyal Provider of loyalty points for e-commerce platforms | — | 132 mo ago | Seed | Arun Verma Co-Founder | 2014 | — | — |
| 10 | Taggo Provides social media linked marketing platform | — | 156 mo ago | Deadpooled | Aneace Haddad CEO & Founder | 2009 | — | — |
| 11 | Advocado Cloud based customer loyalty software | — | — | Unfunded | Eric Chua Founder | 2014 | WordPressMySQLPHP+26 | — |
Top 10 Loyalty Software companies in Singapore
#1
Series B · Singapore, Singapore · founded 2016 · 70 employees$35Mraised▾
UTU is a mobile app developed by The Scotts Group Pte Ltd. and Korvac Holdings Pte Ltd. UTU allows users to earn, aggregate and redeem rewards points at home countries and overseas. Users need to link their payment cards to UTU app to earn reward points. It claims to have over 7400 partner merchants globally. The points can be shared and used at other stores as well. The company counts ZARA, Tommy Hilfiger, BEBE among its partners. The company plans to start its operation starting with Thailand in November 2016.
- Jun 2023Series B$35M
#2
Seed · Singapore, Singapore · founded 2013$1.3Mraised▾
Loyalty management platform for businesses. The platform helps businesses to increase revenue and customer loyalty by offering mobile plans, leveraging location data, and connecting with customers via contextualized text messages. It also helps businesses increase customer loyalty, drive revenue, and create a brand network.
- Jan 2024Seed$1.3M
#3
Series C · Singapore, Singapore · founded 2012 · 450 employees$50Mraised▾
Provider of rewards, incentives, and loyalty solutions for business relationships. The company offers platforms for customer loyalty programs, employee recognition, and sales commission management. These platforms provide features such as program configuration, integration with existing systems, and rewards and recognition tools. The company aims to drive growth and engagement across various teams and initiatives.
- Jan 2022Series C$50M
#4
Seed · Singapore, Singapore · founded 2017$1Mraised▾
Payment processing solution for consumers and businesses. They provide a reward management solution. Enables local merchants to gain customers by providing platforms that offer promotions and discounts.
- Mar 2023Seed$1M
#5
Seed · Singapore, Singapore · founded 2021$1.8Mraised▾
Blockchain-based decentralized loyalty management platform. It offers a decentralized network designed to help businesses manage and utilize loyalty tokens. It offers a platform that provides liquidity and settlement for loyalty management. It also enables users to launch and manage white-labelled applications.
- Mar 2022Seed$1.8M
#6
Series B · Singapore, Singapore · founded 2011 · 56 employees$5Mraised▾
Cloud based loyalty management software. It allows brands to roll-out loyalty programs, manage customer engagement, and send push notifications. It optimizes the referral programs with rewards. The platform configures point, stamps, and cashback based loyalty programs. It manages loyalty profit and loss account using real time data. Features include reward marketplace, gamification, rules engine, and more.
- Mar 2019Series B$5M
- Nov 2016Series A—
- Dec 2015Series A—
#7
Funding Raised · Singapore, Singapore · founded 2018$210Kraised▾
Blockchain based loyalty platform for enterprises. The platform generates loyalty points based on advertising and behavioural customer promoting program. It collects and combines the points into a token system. The platform enables users to collect, spend, withdraw, and track rewards using wallet service application.
- Jun 2019ICO$210K
#8
Seed · Singapore, Singapore · founded 2009$100Kraised▾
Gametize is a gamified learning management software. The platform allows the manager to create a game using a topic and it sets rules to achieve rewards and motivates social behaviour and provides analytics to identify best players interacting with the game. The clients are Samsung, Optus, DBS, Shell, etc. The product is available in the Google Play Store and the Apple App Store.
- Mar 2012Seed$100K
#9
Seed · Singapore, Singapore · founded 2014—raised▾
Provider of loyalty points for e-commerce platforms. The platform connects brand loyalty programs with various platforms enabling higher usage and conversions and accessible to audiences for the digital platforms. The company provides a payment platform that enables customers to use their established points for online shopping with their partnered merchants.
- Aug 2015Seed—
#10
Deadpooled · Singapore, Singapore · founded 2009 · 1 employees—raised▾
Provides a social media linked marketing platform. It helps retailers drive in customers by providing customers with loyalty benefits. It generates revenue by charging card companies as it has been observed that these companies benefit from the increased transactions.
- Aug 2013Series A—
Funding & investor landscape
Notable founders
Market landscape — 10 sub-themes by coverage
Share of Loyalty Software coverage by sub-theme.
Regulatory-risk over time rising
Funding & growth over time
funding rising · growth rising
Common questions
Riya reads income statements for fun. She covers the real money in a sector — revenue, growth, who actually earns — and never met a vague claim she didn't want a number for.