Funding and advertised pay are reported in USD; filed accounts retain their stated source currency and basis.
Exchange-rate basis
Indicative conversions use ECB reference rates dated 2026-09-14, applied consistently across all periods. They are not historical exchange rates. Indian rupees may use crore (1 crore = 10 million); other currencies use K, M and B. CSV downloads, source documents and quoted news headlines retain their original currencies.
Read the landscape your way1 of 11 panels expanded
THE BRAZIL EDITION 2026
Brazil’s adtech industry, in focus.
The companies, capital and talent shaping adtech in Brazil. Find the leaders. Understand the segments. See where the activity is.
Locked revenue figures are available in Radar; the eight company financial previews stay the same throughout this page. A dash means the figure is outside these featured lists. Revenue years vary by company; the figures are not a like-for-like revenue comparison. Compare annual accounts ↗
Recently founded means a recorded 2023–2026 founding year and no recorded parent, acquirer or public-company status. These companies are not labelled startups without that separate classification.
A few useful ratios bring the size of this ecosystem into perspective.
1 September 2026
Hiring participation4.2%
31 of 733 tracked companies have open roles.
Funding participation9.3%
68 of 733 tracked companies have a recorded round.
Top 3 funding share61.4%
Share of disclosed capital received by the three largest recorded recipients.
Median disclosed round$1.3M
Midpoint of 55 rounds with a disclosed amount.
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Scale is concentrated. Opportunity is broader. The three largest funding recipients hold 61.4% of disclosed capital, while 90.7% of tracked companies have no recorded funding round.
No reviewed exact national-ID connector has yet been qualified for Brazil; this is a checked implementation boundary, not evidence that filings are absent.; No reviewed exact national-ID connector has yet been qualified for Brazil; this is a checked implementation boundary, not evidence that filings are absent.
DIGITAL FOOTPRINT
Web traffic, app reach and release cadence
How the Brazil companies on this page show up online: the sites people visit, the apps they install, and how often those apps ship.
Busiest websites
24 of the 733 companies on this page carry a measured traffic record (3.3%); these are the largest of those, by monthly visits. The median among them is 143,192 visits.
Installs are lifetime totals to date at the June 2026 store reading — a measure of reach, not of people using an app today.
App reach by segment
The busiest app inside each of this page’s own segments, with the quarterly release trend behind it (2023Q4–2026Q2).
Segment
Apps
Installs
Leading app
Release trend
Marketingtech
249
21.5M
MeSeems: pesquisa e recompensa 4.8M
Logistics Tech
13
1.7M
amo ofertas 881.4K
Tech For Traditional Advertising
9
932.9K
TV Player 636.3K
E-Commerce Enablers
6
361.6K
Teleporting 308K
Tech For Digital Publishers
11
309.5K
FlipHTML5 - eBook Maker 264.2K
Enterprise Software
4
308K
EBClass 12
In Store Retail Tech
8
304.3K
Líder Atacadista 128.7K
Sales Force Automation
9
260.2K
RD Station CRM 118.8K
A company can carry several segment tags, so these rows overlap and should not be added together. Trend lines are zero-based and share one quarter grid, so a flat line is a quiet segment, not a missing one.
Release cadence by quarter
New apps published, beside apps whose most recent update landed in that quarter — the second bar is how much of the shelf is still being maintained.
Darker bars are new releases, lighter bars apps updated. 173 of 273 apps carry a release date. The series ends at 2026Q1, the last quarter that closed before the June 2026 reading.
INSIDE THE INDUSTRY
The Brazil adtech market map
Explore the segments behind the headline numbers.
Expand panel +
Where companies are building
Rank segments by scale, hiring or disclosed funding.
Enterprise tech516
Enterprise software441
Saas312
Consumer digital40
Lead management39
Lead generation37
Commerce enablers32
Conversion rate optimization31
Marketplaces28
Gtm software19
Whatsapp for business18
Market research tools17
Companies can sit in several segments. Counts and funding overlap.
SEGMENT TO EXPLORE
Enterprise tech
The largest measured segment in this report snapshot.
Advolve, AI startup applied to performance marketing, was purchased by iFood as part of the company's strategy to expand on the vertical of Ads and build an ecosystem of entrepreneurs that goes beyond restaurants.
the group, which brings together founders of startups that have been acquired by other companies recently, will jointly dock R$ 5 million, divided into cheques of about R$ 200,000, in up to 15 Brazilian beginners businesses.
On Wednesday, 26, the company announced the acquisition of Stilinga mining startup, which monitors user comments on social networks in order to show companies what the public has to say about a brand.
Publicis Groupe has entered into a definitive agreement to acquire BR Media Group, Latin America’s leading influencer marketing and content company, with a network of over 500,000 creators including 80% of the region’s leading influencers.
Riot, a Paris-based cybersecurity software platform, announced today a €28.9 million Series B financing round to fuel product development, open two new offices, and double headcount by 2026.
Infracommerce, an online service platform and logistics, reported on Tuesday night (23) that it issued commercial notes in favor of the securitizer Geribá, one of its creditors, in the total net value of up to R$ 70 million, in three instalments, of R$ 15 million, R$ 35 million and the third of up to R$ 20 million.
Full recorded event mix
Top 7 categories among 30 recorded events in the 24-month window.
Company ecosystem snapshot: 1 September 2026. Funding is recorded in USD; filed accounts retain their stated currency and reporting basis. Each section identifies its own coverage. The news and research behind these sections is explorable in Prism.
