Radar Landscapes AdTech Landscape of Delhi
AdTech industry in Delhi — illustrated cover for the AdTech Landscape of Delhi
Radar · Industry landscape · Delhi

AdTech Landscape of Delhi

451 AdTech companies in Delhi, in one picture: who is hiring, who is raising money, who founded them, what the news is about and which skills employers want. Updated August 2026.

451companies tracked
$196.8Mdisclosed funding
40hiring right now
52events · 24 months
2,652news articles · 12 months

Who leads AdTech in Delhi

The list shows the top AdTech firms in Delhi by size, funding and hiring activity, highlighting companies such as Wingify and Story Digital that are currently recruiting or have recent financing.

open roles
Hiring now
ranked by live open roles
  1. 01Wingify5last posted Jul 2026
  2. 02Story Digital5last posted Aug 2026
  3. 03EazyBe5last posted Jul 2026
  4. 04Adzealous Media4last posted Jun 2026
  5. 05Vega Moon Technologies4last posted Jul 2026
  6. 06Blow Trumpet4last posted May 2026
  7. 07Adfluence Hub4last posted Aug 2026
  8. 08Marqeting3last posted Jun 2026
40 companies hiring · 10 posted in the last 30 days
disclosed funding
Most funded
disclosed totals, all rounds
  1. 01Wingify$150.3MSeries A · Mar 2026
  2. 02Convosight$18.1MSeries A · Nov 2022
  3. 03Ekanek Networks$16.1MSeries A · Jun 2025
  4. 04ConsCent$2.3MSeed · Mar 2022
  5. 05OpeninApp$1.6MSeed · May 2022
  6. 06PredictiVu$1.5MSeed · Sep 2021
  7. 07ClanConnect$1.3MSeed · Jun 2021
  8. 08AppIterate$1MAngel · Jan 2015
22 companies with disclosed rounds · $196.8M total
revenue
Revenue leaders
official filings first, else latest snapshot
  1. 01Cyber Media Research & Services$9.9MFY2020 filing
  2. 02Trackier$3.1MFY2024 filing
  3. 03Adfluence Hub$1.9MFY2021 filing
  4. 04GenefiedTech$1.7MFY2025 filing
  5. 05Opinion Bureau$1.5MFY2024 filing
  6. 06Ekanek Networks$1.5MFY2021 filing
  7. 07Adbrew$1.3MFY2025 filing
  8. 08Anagram Media Labs$1.2MFY2024 filing
22 companies with a revenue figure
headcount
Largest teams
ranked by tracked headcount
  1. 01NS Matrix Services350tracked employees
  2. 02Cyber Media Research & Services71tracked employees
  3. 03Trackier63tracked employees
  4. 04Vega Moon Technologies50tracked employees
  5. 05Story Digital35tracked employees
  6. 06GenefiedTech34tracked employees
  7. 07Ekanek Networks23tracked employees
  8. 08Mystery Monks20tracked employees
12 companies with headcount data
share of events
Share of voice
share of all tracked sector news events, 24 months
  1. 01DashLoc31.2%15 tracked events
  2. 02Wingify31.2%15 tracked events
  3. 03ClanConnect10.4%5 tracked events
  4. 04Cyber Media Research & Services8.3%4 tracked events
  5. 05GenefiedTech8.3%4 tracked events
  6. 06Alium6.2%3 tracked events
  7. 07Adbrew2.1%1 tracked events
  8. 08Ekanek Networks2.1%1 tracked events
48 tracked events across 8 companies
articles
In the news
Prism news coverage, last 24 months
  1. 01ClanConnect24articles in the window
  2. 02Convosight3articles in the window
  3. 03OpeninApp1articles in the window
3 of these companies drew sector coverage in the window
Radar

See all 451 AdTech companies in Delhi

Filter by funding, headcount, hiring and location, and export the list.

How the AdTech ecosystem in Delhi grew, 2016–2025

This chart records how many AdTech firms were founded each year from 2016 to 2025, noting the highest count of 43 new companies in 2023 and 16 in 2025.

Companies founded / year
new AdTech companies in Delhi
2016: 322017: 422018: 282019: 262020: 412021: 192022: 292023: 432024: 342025: 16
20162025
peak 43 in 2023
Companies raising / year
with a disclosed round that year
20162025
peak 7 in 2020
Disclosed funding / year
sum of disclosed rounds (USD)
2016: 1,129,2202017: 223,7022018: 291,8822019: 10,121,8472020: 11,291,0392021: 11,082,6232022: 8,665,0462023: 612,3672024: 78,2572025: 1,802,928
20162025
peak $11.3M in 2020
Delhi — home to 451 tracked AdTech companies
Delhi451 AdTech companies tracked here

The AdTech market map of Delhi: what these companies actually do

It categorises Delhi AdTech firms by product type, with the largest groups building enterprise tech, enterprise software and SaaS solutions, and shows subscription, advertising and e‑commerce services as the most common revenue models.

The biggest kinds of AdTech company, by how many we track.

Enterprise Tech — a AdTech sub-vertical
Sub-vertical 01
Enterprise Tech
360 companies
360companies
$195.6Mraised
35hiring
Enterprise Software — a AdTech sub-vertical
Sub-vertical 02
Enterprise Software
278 companies
278companies
$173.4Mraised
27hiring
SaaS — a AdTech sub-vertical
Sub-vertical 03
SaaS
229 companies
229companies
$152.9Mraised
23hiring
Consumer Digital — a AdTech sub-vertical
Sub-vertical 04
Consumer Digital
47 companies
47companies
$2.2Mraised
3hiring
Lead Management — a AdTech sub-vertical
Sub-vertical 05
Lead Management
35 companies
35companies
$124kraised
2hiring
Lead Generation — a AdTech sub-vertical
Sub-vertical 06
Lead Generation
33 companies
33companies
$124kraised
4hiring
Conversion Rate Optimization — a AdTech sub-vertical
Sub-vertical 07
Conversion Rate Optimization
28 companies
28companies
$153Mraised
4hiring
Marketplaces — a AdTech sub-vertical
Sub-vertical 08
Marketplaces
25 companies
25companies
$18.3Mraised
4hiring
  • Enterprise Tech360 companies · $195.6M raised · 35 hiring
  • Enterprise Software278 companies · $173.4M raised · 27 hiring
  • SaaS229 companies · $152.9M raised · 23 hiring
  • Consumer Digital47 companies · $2.2M raised · 3 hiring
  • Lead Management35 companies · $124k raised · 2 hiring
  • Lead Generation33 companies · $124k raised · 4 hiring
  • Conversion Rate Optimization28 companies · $153M raised · 4 hiring
  • Marketplaces25 companies · $18.3M raised · 4 hiring
  • Global SaaS21 companies · $151.3M raised · 3 hiring
  • Retail Tech20 companies · $17.2M raised · 4 hiring
  • Whatsapp for Business17 companies · $124k raised · 2 hiring
  • Commerce Enablers17 companies · $17.2M raised · 4 hiring

Monetization

How AdTech companies make money

How many companies earn revenue each way. Plenty use more than one model, so the counts add up to more than the sector.

Subscription309
Advertising193
E-Commerce - Service130
Commission on Transaction69
Affiliate Marketing29
Fee-For-Service15
E-Commerce - Product12
Sponsorship7

Funding, M&A and the deals moving AdTech in Delhi

The table logs 52 corporate events over the past two years, including new product releases, mergers and acquisitions, leadership changes and funding rounds.

Product 11M&A 10Leadership 9Funding 9Announcement 8Earnings 2Contracts 2IPO 1
  • FundingSaaS major Wingify is raising ₹1,381 Cr (nearly $149 Mn) in a strategic round led by majority shareholder and private equity (PE) firm Everstone Capital.2026-04-06
  • M&AMcKinsey has acquired ET Medialabs (ETML), a performance marketing and analytics agency.2025-03-07
  • IPOInitial public offering of upto 7,80,000 equity shares of face value of Rs. 10.00 each (Equity Shares) of the company for cash at a price of Rs. 180.00 per equity share (including a share premium of Rs. 170.00 per equity share) (Offer Price) aggregating up to Rs. 14.04 crores (Offer).2025-01-22
  • FundingAlium, an intelligence platform for corporate enterprise software purchasing decisions, has raised $7M in Pre-Seed funding led by Primary Venture Partners and Greycroft.2025-01-21
  • M&AStartup JAPAN EXPO 2024 – Autumn – Logolab Co., Ltd. (Chuo-ku, Tokyo, CEO: Tomohiro Nozaki, hereinafter referred to as the Company), which provides Japan’s first* brand permission management SaaS “Logolab”, will be acquired by Sansan Co., Ltd. (Headquarters: Shibuya-ku, Tokyo) in November 2024.2024-11-10
  • ProductDashLoc has announced the launch of DashVoice, its new Voice AI solution designed to help businesses automate inbound and outbound customer conversations, improve response times, and deliver more personalised customer engagement at scale.2026-05-02
  • ContractsEverstone Capital-backed VWO, which operates A/B testing platform Wingify, and French firm AB Tasty have entered into an agreement to combine operations.2026-01-20
  • LeadershipNew Delhi, 15th May, 2025: Genefied, a leading IT services and consulting company, announced the appointment of Bhavana Khera as its Chief Marketing Officer (CMO).2025-05-15
  • LeadershipAdbrew, a leading B2B AdTech platform enabling over 1,000 global brands and agencies to scale their Amazon and Walmart Marketplace businesses, announced the appointment of Shawn Evans as the company's GTM and Sales Advisor.2025-01-29
  • ProductBy 2023, ClanConnect introduced an industry-first free advertiser module and began rolling out ClanConnect 2.0, a major upgrade to the platform.2025-01-16

Mergers and acquisitions

Deals from the last 24 months where a AdTech company in Delhi was the buyer or the one bought, newest first. “Undisclosed” means the price was never published — not that the deal was worth nothing.

AcquirerTargetDeal valueStatusDate
everstone capitalWingify$200MAnnounced2026-04-06
Wingifyab tastyundisclosedAnnounced2026-04-06
WingifyblitzllamaundisclosedCompleted2026-02-12
WingifyConcept FeedbackundisclosedCompleted2025-12-18
WingifynavilyticsundisclosedCompleted2025-12-18
mckinseyETMLundisclosedAnnounced2025-03-07

Who is listing, hiring leaders, launching and winning work

This section details specific event types such as leadership moves, IPO filings, product launches and contract wins within the sector.

Leadership moves
5 tracked people moves · last 12 months
  • WingifyAarthi Ramamurthy · Appointment → Board of Directors memberOct 2025
  • WingifyBhavan Kochhar · Appointment → Head APAC SalesSep 2025
  • WingifyNisha Sharma · Appointment → Enterprise Partnerships Lead in USSep 2025

Who is building AdTech in Delhi

It profiles 324 founders and CEOs across 228 companies, noting frequent alma maters like IIT Delhi and common prior employers such as Amazon and Microsoft.

Founders and chief executives12 of 324, from the best-funded companies on this page
Sparsh Gupta
Co-founder and CEO
Sparsh Gupta

Wingify, ex-Mendeley, ex-Grail Insights, University of Oxford, 2009

Tarun Dhamija
Co-Founder
Tarun Dhamija

Co-Founder Baby Destination, ex-Deutsche Bank, Bloomberg, Citigroup. Binghamton University 2000, Columbia University in the City of New York 2005

Kartik Sheth
Co-Founder & CEO
Kartik Sheth
repeat founder

Founder & CEO Foxy, ex-CEO Wynk, airtel, Unilever, McKinsey. VJTI BE 1999, IIM Ahmedabad 2004

Sunny Sen
Co-Founder & CEO
Sunny Sen

Ex-The Economic Times, FactorDaily, Hindustan Times, The Indian Express. Delhi University BA 2007

Nikunj Jain
Co-Founder
Nikunj Jain
repeat founder

Co-Founder The D2C Folks, ex-Co-Founder Nash Ventures, Frankly.me, inoXapps. IIT Delhi BTech 2010

Raj Oberoi
Co-Founder
Raj Oberoi

CEO - Market Xcel, ex- Ezeetail Technologies, Elite Field Operations. Delhi University 1996

Kunal Kishore
Co-Founder & COO
Kunal Kishore

Clanconnect, ex-Precision Pr And Media, ex-E Lexicon Corporate Communication Consultants, delhi public school, 1998

Tanuj Mendiratta
Founder & CEO
Tanuj Mendiratta

Founder - LoanCircle, Ex-DSYN, Unilever, Appiterate, ValarTech, Nuo. Delhi College of Engineering BE 2007, Indian Institute of Management…

Ritik Madan
Co-Founder
Ritik Madan

Ex-Bain & Company, IIT Bombay Sports. Indian Institute of Technology, Bombay BTech, MTech 2020

Sneh Soni
Founder & CBO
Sneh Soni

Future Army Officers Academy, ex-Wicci Womens Indian Chamber Of Commerce And Industry, ex-Left, Lady Shri Ram College for Women

Nishith Srivastava
Co- Founder & CEO
Nishith Srivastava

Acme Films & Media Creations, Advantedges Digital, Lyxel Digital, Co-Founder Spidio Technologies, AdFederal Media, ex-vdopia…

Prashant Pavithran
Co-Founder
Prashant Pavithran

Indievisual, ex-Excel Experiments, ex-Hmd Global, symbiosis centre for management and human resource development, 2008

Where the founders studied
alma mater on record for 61 of 324 founders
IIT Delhi11
IIT Roorkee5
IIM Calcutta4
Indian School of Business4
BITS Pilani4
Stanford University3
IIM Ahmedabad3
University of Delhi3
Where they worked before
a previous employer on record for 20 of 324 founders
Amazon5
Microsoft5
Apple3
Flipkart2
Bain2
Cisco1
McKinsey1
Boston Consulting Group1
Founders flagged as repeat founders
of 295 founders with a profile on this page
8
carry a repeat-founder flag
  • flagged as repeat founders8
  • no repeat-founder flag287
Women and men among the founders
first names matched for 276 of 324 founders
10%
of matched founders are women
  • women28
  • men248
Inferred from first names, using 119 million people who state their own gender: a first name counts only where at least 20 of them share it and at least 90% of those share the same gender. The other 48 founders go in neither column.
Radar

Look up the people behind AdTech companies in Delhi

Search founders, executives and operators by company, role and location.

Who funds AdTech in Delhi

Investor · most active investors since 2016RoundsLedLatest
Krishna Nehra42Dec 2022
SucSEED Indovation42Jul 2023
Sandeep Aggarwal4Mar 2022
GEMS Advisory33Jul 2019
Lightspeed Venture Partners33Jun 2025
Peak XV Partners33Jun 2025
IvyCap Ventures32Nov 2022
Janarthanan Balasubramanian31Jun 2021
Sham Kishor Bhat3Jun 2021
Rohit Nair3Jun 2021
Stage mix · rounds since 2016
Seed & Angel47
Series A–B5
Series C+ / PE0
Grants, debt & other3

The typical round is $200k — half were bigger, half smaller.

The biggest AdTech funding rounds in Delhi

It highlights the largest disclosed financing, including Wingify’s $150.3 million Series A round, and lists ten other major funding events.

What the news says about AdTech in Delhi

The count shows 2,652 news articles about Delhi AdTech in the last year, covering topics such as market research, product launches, technology adoption and strategic partnerships.

News volume
AdTech coverage tagged Delhi · articles per quarter
2021Q2: 3792021Q3: 6162021Q4: 3902022Q1: 5352022Q2: 5362022Q3: 7772022Q4: 5842023Q1: 6772023Q2: 6492023Q3: 6802023Q4: 6262024Q1: 4842024Q2: 6482024Q3: 6722024Q4: 6872025Q1: 1,0192025Q2: 6132025Q3: 6122025Q4: 6532026Q1: 675
2021Q22026Q1
peak 1,019 in 2025Q1 · 2,652 articles in the last 12 tracked months
Tone of coverage
share of articles by dominant sentiment (positive / neutral / negative)
202120232025
Positive-tone share moved 66% → 67%, negative 33% → 31% across 2021–2025.

What the coverage is about

The subjects that dominate AdTech news in India. The arrow shows whether each one is being written about more or less than a year ago.

  • Market research and consumer behavior analysis7,006▲+17%
  • New product launches and innovations3,221▲+54%
  • Technology adoption and digital transformation3,041▲+40%
  • Strategic partnerships and collaborations2,759▲+36%
  • Competitive analysis and market positioning2,728▲+47%
  • Executive leadership changes and appointments1,963▲+58%
  • Industry-specific business trends1,464▲+105%
  • Industry awards and recognition announcements1,432→-8%
  • Social media marketing campaigns1,051→+6%
  • Global marketing and localization995▲+34%
Most-covered companies · last 24 months

3 AdTech companies here were named in the news over this period.

Prism

Watch AdTech coverage in India as it happens

Prism follows these subjects story by story — which companies are named, what is said about them and how the tone moves.

Momentum

The words getting louder — and quieter

Which terms are showing up in more stories than a year ago, and which are fading. The percentage is the change in how many articles mention them.

innovative product+119%in-store promotions+388%retailtainment strategies+577%digital initiative+71%digital strategy+69%consumer trends+119%innovation+170%bus service changes+54%intercity bus routes+83%intercity bus connections+73%
analytics tools-36%marketing automation platforms-36%sales engagement platforms-37%regulatory advertising frameworks-45%truth-in-advertising laws-43%

The pressures the press keeps returning to

Three recurring angles in India AdTech coverage, and whether each is getting more attention year on year (through 2025).

Regulatory Risk ▲ rising
40,681 articles touch this dimension · 41.1% critical tone
20212025
signals: truth-in-advertising laws, regulatory advertising frameworks, socially responsible ads
Funding Momentum → flat
10,511 articles touch this dimension · 43.3% critical tone
20212025
signals: funding announcement, pre-ipo valuation, ipo prospectus
Growth ▲ rising
43,489 articles touch this dimension · 19.6% critical tone
20212025
signals: purchase intent research, consumer trends, ad revenue

AdTech jobs in Delhi: who is hiring and what they ask for

913postings · last 12 months
1,132postings tracked overall
822employers advertising
$5kmedian advertised salary/yr (n=203)

Demand

The Skills Employers Ask For

What AdTech employers in Delhi put in their job ads. The bar is how many postings ask for it; the arrow shows whether demand grew or shrank against the year before.

  • digital marketing820
  • seo265
  • social media marketing216
  • marketing161
  • google ads118
  • google analytics118
  • email marketing117
  • social media113
  • lead generation101
  • campaign management97
What level are these roles?
Entry40
Intern166
Senior77
Lead107
Manager268
What they pay, by level
  • Manager$9k/yr (n=38)
  • Intern$117/yr (n=32)
Most advertised titles
  • Digital Marketing Executive29
  • Digital Marketing Manager27
  • Digital Marketing Intern24
  • Digital Marketing Specialist21
  • Social Media Marketing Intern14
  • Business Development Executive9

140 AdTech-relevant internships in India were advertised over the same 12 months.

Keep going

Track AdTech in Delhi beyond this page

Radar finds and filters the companies. Prism watches what is being said about them.

About this data: built from Fliar's company, founder, funding, hiring, jobs and news trackers, covering Delhi. Counts are of companies we track, not of every company that exists. Updated August 2026.
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