Radar Landscapes AdTech Landscape of Gurugram
AdTech industry in Gurugram — illustrated cover for the AdTech Landscape of Gurugram
Radar · Industry landscape · Gurugram

AdTech Landscape of Gurugram

296 AdTech companies in Gurugram, in one picture: who is hiring, who is raising money, who founded them, what the news is about and which skills employers want. Updated August 2026.

296companies tracked
$227.2Mdisclosed funding
45hiring right now
40events · 24 months
33,858news articles · 12 months

Who leads AdTech in Gurugram

Shows the top AdTech firms in Gurugram by hiring activity, funding amount, and overall coverage, highlighting which companies are currently expanding their teams or have secured recent capital.

open roles
Hiring now
ranked by live open roles
  1. 01One Impression7last posted Jul 2026
  2. 02AiSensy6last posted Aug 2026
  3. 03Famepilot Internet5last posted Aug 2026
  4. 04Idiotic Media5last posted Aug 2026
  5. 05Nitro Commerce5last posted Jul 2026
  6. 06Scaletrix.ai4last posted Jul 2026
  7. 07Weaddo4last posted Jul 2026
  8. 08Opicle4last posted Jun 2026
45 companies hiring · 15 posted in the last 30 days
disclosed funding
Most funded
disclosed totals, all rounds
  1. 01SingleInterface$30MSeries A · Apr 2024
  2. 02Wishlink$27.6MSeries B · Feb 2026
  3. 03Zapr$25.2MSeries A · Dec 2019
  4. 04Silver Push$22.7MSeries C · Oct 2025
  5. 05ValueFirst$21.8MSeries B · Feb 2011
  6. 06CrownIt$16.7MSeries B · Nov 2020
  7. 07EasyRewardz$14.3MSeries B · Apr 2024
  8. 08Amplify$11.1MSeries A · Mar 2023
45 companies with disclosed rounds · $227.2M total
revenue
Revenue leaders
official filings first, else latest snapshot
  1. 01Silver Push$13.7MFY2021 filing
  2. 02iCubesWire$13.3MFY2024 filing
  3. 03SingleInterface$12.9MFY2021 filing
  4. 04Novus Loyalty.$8.9Msnapshot Mar 2024
  5. 05Decimal Technology$8.2MFY2022 filing
  6. 06Wishlink$6.3MFY2025 filing
  7. 07Decision Tree$6.2MFY2018 filing
  8. 08mFilterIt$6.1MFY2023 filing
34 companies with a revenue figure
headcount
Largest teams
ranked by tracked headcount
  1. 01Decimal Technology369tracked employees
  2. 02EasyRewardz285tracked employees
  3. 03mFilterIt201tracked employees
  4. 04SingleInterface150tracked employees
  5. 05Wishlink144tracked employees
  6. 06Decision Tree130tracked employees
  7. 07iCubesWire105tracked employees
  8. 08Silver Push88tracked employees
20 companies with headcount data
share of events
Share of voice
share of all tracked sector news events, 24 months
  1. 01Wishlink24.3%18 tracked events
  2. 02Nitro Commerce20.3%15 tracked events
  3. 03Novus Loyalty.8.1%6 tracked events
  4. 04Bitscale6.8%5 tracked events
  5. 05Mugafi6.8%5 tracked events
  6. 06iCubesWire5.4%4 tracked events
  7. 07Plutus4.1%3 tracked events
  8. 08Silver Push4.1%3 tracked events
74 tracked events across 17 companies
articles
In the news
Prism news coverage, last 12 months
  1. 01Wishlink31articles in the window
  2. 02Nitro Commerce13articles in the window
  3. 03mFilterIt13articles in the window
  4. 04EasyRewardz12articles in the window
  5. 05Moby8articles in the window
  6. 06VTION6articles in the window
  7. 07SingleInterface5articles in the window
  8. 08Scalenut5articles in the window
16 of these companies drew sector coverage in the window
Radar

See all 296 AdTech companies in Gurugram

Filter by funding, headcount, hiring and location, and export the list.

How the AdTech ecosystem in Gurugram grew, 2016–2025

Displays the annual count of new AdTech companies founded in Gurugram, with a peak of 28 startups in 2023 and 14 in 2025.

Companies founded / year
new AdTech companies in Gurugram
2016: 222017: 202018: 182019: 272020: 252021: 202022: 202023: 282024: 252025: 14
20162025
peak 28 in 2023
Companies raising / year
with a disclosed round that year
20162025
peak 14 in 2022
Disclosed funding / year
sum of disclosed rounds (USD)
2016: 6,733,0752017: 15,343,6272018: 9,749,4522019: 19,137,1692020: 8,657,1562021: 2,170,2712022: 33,313,7152023: 19,562,2662024: 40,974,4292025: 12,910,460
20162025
peak $41M in 2024
Gurugram — home to 296 tracked AdTech companies
Gurugram296 AdTech companies tracked here

The AdTech market map of Gurugram: what these companies actually do

Breaks down the product types these firms develop and their primary revenue models, noting that enterprise tech and SaaS dominate and subscription is the most common income source.

The biggest kinds of AdTech company, by how many we track.

Enterprise Tech — a AdTech sub-vertical
Sub-vertical 01
Enterprise Tech
256 companies
256companies
$226.7Mraised
38hiring
Enterprise Software — a AdTech sub-vertical
Sub-vertical 02
Enterprise Software
195 companies
195companies
$192.9Mraised
33hiring
SaaS — a AdTech sub-vertical
Sub-vertical 03
SaaS
148 companies
148companies
$99.7Mraised
19hiring
Consumer Digital — a AdTech sub-vertical
Sub-vertical 04
Consumer Digital
28 companies
28companies
$9.6Mraised
2hiring
Retail Tech — a AdTech sub-vertical
Sub-vertical 05
Retail Tech
21 companies
21companies
$67.7Mraised
5hiring
Commerce Enablers — a AdTech sub-vertical
Sub-vertical 06
Commerce Enablers
20 companies
20companies
$67.1Mraised
5hiring
Artificial Intelligence — a AdTech sub-vertical
Sub-vertical 07
Artificial Intelligence
17 companies
17companies
$1.6Mraised
4hiring
Conversion Rate Optimization — a AdTech sub-vertical
Sub-vertical 08
Conversion Rate Optimization
15 companies
15companies
$1.1Mraised
1hiring
  • Enterprise Tech256 companies · $226.7M raised · 38 hiring
  • Enterprise Software195 companies · $192.9M raised · 33 hiring
  • SaaS148 companies · $99.7M raised · 19 hiring
  • Consumer Digital28 companies · $9.6M raised · 2 hiring
  • Retail Tech21 companies · $67.7M raised · 5 hiring
  • Commerce Enablers20 companies · $67.1M raised · 5 hiring
  • Artificial Intelligence17 companies · $1.6M raised · 4 hiring
  • Conversion Rate Optimization15 companies · $1.1M raised · 1 hiring
  • Native AI in Marketing15 companies · $1M raised · 3 hiring
  • Lead Generation14 companies · $1.9M raised · 5 hiring
  • Lead Management14 companies · $500k raised · 2 hiring
  • Global SaaS14 companies · $21.9M raised · 1 hiring

Monetization

How AdTech companies make money

How many companies earn revenue each way. Plenty use more than one model, so the counts add up to more than the sector.

Subscription206
Advertising113
E-Commerce - Service78
Commission on Transaction44
Affiliate Marketing26
Fee-For-Service14
Sponsorship7
E-Commerce - Product6

Funding, M&A and the deals moving AdTech in Gurugram

Lists 40 corporate events over the past two years, including funding rounds, product launches, leadership changes, IPOs, and mergers.

Funding 13Product 7Leadership 5IPO 4M&A 4Contracts 3Capital 2Incorporation 1Announcement 1
  • IPOThe shares of the company under IPO were issued at a price of Rs 146.2026-03-25
  • FundingWestern Fibre Communications Corp., doing business as Moby (www.getmoby.com), an independent Canadian fibre-network telecommunications provider, today announced the successful first close of its Series A Class A Preferred Share financing.2026-03-24
  • M&AMonths after a fresh capital infusion of $5 Mn, enterprise tech startup Nitro Commerce has acquired Gurugram-based AI copilot company Zodiac Labs AI for an undisclosed amount.2026-03-09
  • FundingCreator-focused commerce startup Wishlink has raised $17.5 million in a Series B funding round led by Vertex Ventures Southeast Asia & India.2026-02-28
  • M&AAdsplay, a digital media hub, announced the acquisition of Pixel Roads — now called Pixel.2025-07-16
  • FundingAlso among the funding recipients were Stimuler, an AI-driven English learning platform, Mugafi, a content creation platform, and others.2025-05-04
  • M&ANew Delhi, April 18, 2025 – Litmus World, a leading enterprise SaaS platform, and RepUp, a Gurgaon-based AI-driven CX platform have signed a binding agreement to merge and unify their business operations.2025-04-17
  • FundingNew Delhi [India], November 25: Easyrewardz, one of the leading industry players in CRM SaaS solutions, has raised USD 4 million funding led by Prachetas New India Growth Fund with participation from existing investors Ashish Kacholia (Lucky Investments), and IIFL Fintech Fund.2024-11-25
  • LeadershipSilverpush has elevated Chaitanya Sinha to managing director- APAC. Before that, he served as vice president sales- South East Asia.2026-03-24
  • LeadershipMumbai: Advertising and digital marketing veteran Kushal Sanghvi has announced his departure from iCubesWire, where he served as Chief Revenue Officer since 2024.2025-10-16

Mergers and acquisitions

Deals from the last 24 months where a AdTech company in Gurugram was the buyer or the one bought, newest first. “Undisclosed” means the price was never published — not that the deal was worth nothing.

AcquirerTargetDeal valueStatusDate
Nitro CommerceZodiac Labs AIundisclosedCompleted2026-03-09
Shipping Agencies Services (SAS)MobyundisclosedTerminated2025-10-24
AdsplayPixel RoadsundisclosedAnnounced2025-07-16
Litmus WorldRepUpundisclosedPending2025-04-18
SVG Mediakomli mediaundisclosedAnnounced2024-08-27
ipsosCrownItundisclosedAnnounced2024-05-17

Who is listing, hiring leaders, launching and winning work

Provides details on specific corporate events such as product launches and leadership moves within the sector.

Product launches
tracked launches · last 12 months
  • MugafiMugafi Entertainment IP Launchpad (On‑chain entertainment IP investment platform)Nov 2025
  • WizikeyMPM Alert (Compliance alert service)Aug 2025
  • WizikeyMaterial Price Movement (MPM) Alert (Compliance service)Aug 2025

Who is building AdTech in Gurugram

Profiles 297 founders and CEOs across 181 companies, showing typical educational backgrounds and prior employers like IIT Delhi and Microsoft.

Founders and chief executives12 of 297, from the best-funded companies on this page
Harish Bahl
Co-Founder
Harish Bahl
repeat founder

Founder Smile Group, SingleInterface, Zupee, ex-Founder Quasar. SDM College of Engineering and Technology BTech 1994

Chandan Yadav
Co-Founder
Chandan Yadav

Indian Institute of Technology, Delhi Bachelor of Technology (BTech) 2013

Hitesh Chawla
Co-Founder & CEO
Hitesh Chawla
repeat founder

IIT Delhi 2004

Vishwadeep Bajaj
Co-Founder & CEO & MD
Vishwadeep Bajaj

Ex-Founder Bionics Portfolio Managers, CEO Telkon Tecnologia. St Johns College Agra BSc 1984…

Tejas Kadakia
Co-Founder & Director
Tejas Kadakia

Zence CRM, ex-Co-Founder MCO Marketing, BNP Paribas. University of Mumbai BE 2004, Syracuse University 2006

Jivesh Gupta
Co Founder & COO
Jivesh Gupta

Ex-Co-Founder Colors of Art · SYMBIOSIS INTERNATIONAL UNIVERSITY 2018

Nimish Goel
Co-Founder & CEO
Nimish Goel

Ex-Warburg Pincus, EY-Parthenon. Bhartiya Vidya Bhavan, Indian Institute of Technology, Kharagpur

Vipul Agrawal
Co-Founder & CEO
Vipul Agrawal

Ex-Co-Founder Cricnwin, On Deck, Square Hoot Hikes, ixigo. Delhi University 2013, Amity University MS 2015, INSEAD 2020

Mohd Umair
Co-Founder & CEO
Mohd Umair

Ex-Founder Wigzo Technologies, Pyxel Online, Times Business Solutions, Citibank, Zedima. Jamia Millia Islamia, IIM Kozhikode 2013

Akhilesh Bali
Co-Founder & CEO
Akhilesh Bali

Ex-Foodpanda, mithaimate.com.University of Mumbai BE 2008, Indian School of Business MBA 2012

Saurabh Wadhawan
Co-Founder
Saurabh Wadhawan

Co-Founder Kefi Commerce, ex-JungleWorks, Jugnoo, DXC Technology, Aviva. Punjab Engineering College 2008, LSE 2015

Lalit Mehta
Co-Founder & CEO
Lalit Mehta

Co-Founder Saarathi.ai The Olive Schools, ex-Mobico Comodo, Lumis Partners, ADP. Guru Jambheshwar University BE 1996, IIM Ahmedabad MBA 2008

Where the founders studied
alma mater on record for 81 of 297 founders
IIT Delhi20
IIM Ahmedabad9
IIT Kanpur9
IIT Guwahati7
Indian School of Business7
IIT Roorkee5
London School of Economics and Political Science4
IIT Bombay3
Where they worked before
a previous employer on record for 15 of 297 founders
Microsoft7
Google3
Flipkart2
McKinsey2
Amazon1
Bain1
Goldman Sachs1
Founders flagged as repeat founders
of 266 founders with a profile on this page
12
carry a repeat-founder flag
  • flagged as repeat founders12
  • no repeat-founder flag254
Women and men among the founders
first names matched for 261 of 297 founders
12%
of matched founders are women
  • women32
  • men229
Inferred from first names, using 119 million people who state their own gender: a first name counts only where at least 20 of them share it and at least 90% of those share the same gender. The other 36 founders go in neither column.
Radar

Look up the people behind AdTech companies in Gurugram

Search founders, executives and operators by company, role and location.

Who funds AdTech in Gurugram

Investor · most active investors since 2016RoundsLedLatest
Angel List51Mar 2023
Accel43Nov 2020
Auxano42Apr 2025
Anicut Capital42Aug 2025
Whiteboard Capital41May 2019
Helion Venture Partners41Nov 2020
Wellfound41Mar 2024
QED Innovation Labs4Mar 2024
Kunal Naresh Shah4Jul 2024
Ashish Kacholia4Oct 2025
Stage mix · rounds since 2016
Seed & Angel69
Series A–B25
Series C+ / PE2
Grants, debt & other1

The typical round is $500k — half were bigger, half smaller.

The biggest AdTech funding rounds in Gurugram

Highlights the largest disclosed funding round, a $30 million Series A for SingleInterface, and lists ten other sizable rounds.

Venture round sizes · 2023–2025
<$1M8
$1–10M10
$10–50M2
$50–250M0
>$250M0

20 venture rounds with a disclosed amount in the window.

Fresh cheques · last 6 months

What the news says about AdTech in Gurugram

Counts 33,858 news articles in the last year, covering topics such as market research, product launches, technology adoption, and strategic partnerships.

News volume
AdTech coverage across India · articles per quarter
2021Q2: 4,7962021Q3: 8,5602021Q4: 5,3072022Q1: 7,3092022Q2: 6,5362022Q3: 9,3072022Q4: 7,1672023Q1: 8,8772023Q2: 8,1062023Q3: 12,8772023Q4: 8,5032024Q1: 7,6932024Q2: 7,9742024Q3: 8,6742024Q4: 9,2742025Q1: 9,7492025Q2: 6,3282025Q3: 8,1782025Q4: 7,4852026Q1: 10,313
2021Q22026Q1
peak 12,877 in 2023Q3 · 33,858 articles in the last 12 tracked months
Tone of coverage
share of articles by dominant sentiment (positive / neutral / negative)
202120232025
Positive-tone share moved 88% → 87%, negative 11% → 12% across 2021–2025.

What the coverage is about

The subjects that dominate AdTech news in India. The arrow shows whether each one is being written about more or less than a year ago.

  • Market research and consumer behavior analysis7,006▲+17%
  • New product launches and innovations3,221▲+54%
  • Technology adoption and digital transformation3,041▲+40%
  • Strategic partnerships and collaborations2,759▲+36%
  • Competitive analysis and market positioning2,728▲+47%
  • Executive leadership changes and appointments1,963▲+58%
  • Industry-specific business trends1,464▲+105%
  • Industry awards and recognition announcements1,432→-8%
  • Social media marketing campaigns1,051→+6%
  • Global marketing and localization995▲+34%
Most-covered companies · last 12 months

16 AdTech companies here were named in the news over this period.

Prism

Watch AdTech coverage in India as it happens

Prism follows these subjects story by story — which companies are named, what is said about them and how the tone moves.

Momentum

The words getting louder — and quieter

Which terms are showing up in more stories than a year ago, and which are fading. The percentage is the change in how many articles mention them.

innovative product+119%in-store promotions+388%retailtainment strategies+577%digital initiative+71%digital strategy+69%consumer trends+119%innovation+170%bus service changes+54%intercity bus routes+83%intercity bus connections+73%
analytics tools-36%marketing automation platforms-36%sales engagement platforms-37%regulatory advertising frameworks-45%truth-in-advertising laws-43%

The pressures the press keeps returning to

Three recurring angles in India AdTech coverage, and whether each is getting more attention year on year (through 2025).

Regulatory Risk ▲ rising
40,681 articles touch this dimension · 41.1% critical tone
20212025
signals: truth-in-advertising laws, regulatory advertising frameworks, socially responsible ads
Funding Momentum → flat
10,511 articles touch this dimension · 43.3% critical tone
20212025
signals: funding announcement, pre-ipo valuation, ipo prospectus
Growth ▲ rising
43,489 articles touch this dimension · 19.6% critical tone
20212025
signals: purchase intent research, consumer trends, ad revenue

AdTech jobs in Gurugram: who is hiring and what they ask for

Aggregates 277 job postings from 47 firms, indicating high demand for skills in Python, SQL, AWS, Excel, and Kubernetes.

277postings · last 12 months
327postings tracked overall
47employers advertising

Demand

The Skills Employers Ask For

What AdTech employers in Gurugram put in their job ads. The bar is how many postings ask for it; the arrow shows whether demand grew or shrank against the year before.

  • python33
  • sql26
  • aws24
  • excel20
  • kubernetes17
  • crm tools17
  • negotiation17
  • javascript17
  • digital marketing17
  • market research15
What level are these roles?
Entry2
Intern22
Senior53
Lead27
Manager68
Most advertised titles
  • Product Manager5
  • Software Engineer3
  • Customer Success Manager3
  • Business Development Manager3
  • Sde 1 - Backend3
  • Script Writer3

140 AdTech-relevant internships in India were advertised over the same 12 months.

Keep going

Track AdTech in Gurugram beyond this page

Radar finds and filters the companies. Prism watches what is being said about them.

About this data: built from Fliar's company, founder, funding, hiring, jobs and news trackers, covering Gurugram. Counts are of companies we track, not of every company that exists. Updated August 2026.
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